Animation Careers in Television
Presently, most of the animated shown on Indian television is developed overseas. The overseas content is localized for the Indian channels by dubbing the animated serial in Hindi. Channels like Nickelodeon and Cartoon Network use this format. However, with the increasing focus on the Indian market, companies have started developing content and this is expected to increase. The ‘Mahabbharata’ T.V.show which is currently being produced by Toonz Animation and Impact Vision is a good example of this
Virgin Comics, LLC and Kahani World, Inc.an independent animation company based in Toronto, Canada teamed up to coproduce ‘Secrets of the Seven Sounds’, a full length animated feature for kids 7 and up, inspired by the Ramayana. Other examples of animated television content created especially for the Indian market are Vikram and Betaal, and Krishna by Green Gold Animation, J Bole Toh Jadoo by Graphiti Multimedia etc.
Over the next four years the growth in domestic demand for TV/Broadcast animated content is projected to grow at a CAGR of 49.5 percent as compared to a CAGR of 13% for the total demand, taking it from under 10% of the total market to 30%
